New State Technologies / 01

Business logic.Reimagined.

DIAL externalizes rules, integrations, workflows and experiences into declarative JSON — making complex enterprise systems configurable, traceable and ready to evolve.

Declarative Integration & Automation Layer

02 / What is DIAL

Configuration is the product.

DIAL is a JSON-native platform that moves business behavior out of compiled code and vendor-specific scripts and into structured, human-readable configuration.

01

Declare

Describe conditions, computations, outcomes and behavior in JSON packs.

02

Interpret

The engine reads configuration at runtime and executes what the pack declares.

03

Trace

Every decision maps back to explicit, versioned configuration instead of hidden code.

04

Change

Change configuration, change behavior — without rebuilding the application.

Think JSON.
Build systems that explain themselves.
03 / Platform

One declarative layer. An entire system surface.

Rules are only the beginning. DIAL treats data access, orchestration, integrations and user experiences as configurable capabilities that can evolve independently.

RULES

Rules & Logic

Conditions, calculations and outcomes evaluated consistently by the engine.

DATA

Data Access

Declare what to retrieve, where it comes from and how it should be shaped.

FLOW

Workflow

Readable, auditable orchestration for multi-step processes and integrations.

UX

Pages & UI

Describe screen structure and behavior as configuration rather than hard-coded views.

04 / Architecture

Modular by design.

DIAL capabilities are designed as replaceable providers. A client can use the native implementation or point configuration at an existing third-party platform without rebuilding the rest of the system.

RulesDataWorkflowIdentityDocumentsUI
{
  "capability": "rules",
  "provider": "dial",
  "configuration": {
    "pack": "policy",
    "version": "current"
  }
}
05 / Starting point

Insurance first.
Not insurance only.

DIAL's first production packs target insurance policy administration — a rule-dense, regulation-sensitive proving ground. The architecture itself remains domain-agnostic, built for any industry where business behavior needs to be externalized and controlled.

06 / New State

Modern infrastructure for configurable systems.

New State Technologies is building the next generation of declarative integration platforms. DIAL grows from decades of hands-on enterprise insurance experience and a simple observation: software becomes easier to understand, govern and change when its behavior is declared instead of buried.

07 / Early access

Ready to rethink
hard-coded?

Whether you're evaluating rules technology, modernizing an enterprise platform or exploring declarative architecture, we'd like to hear from you.

[email protected]